Older age dating for those 50+

In recent years one of the fastest growing sectors of the dating marketplace has been older age dating – those people aged 50-75 and a little beyond that in some instances. These ‘older agers’ or ‘silver surfers’ have realised that meeting someone and having a relationship is not anything that is exclusive to younger age groups.

Despite some very pessimistic statistics recently published that only 5% of people divorced or widowed after the age of 50 go on to enjoy further successful relationships, we believe that the over 50’s are actually being more much successful than that.

However the recent negative publicity surrounding online dating and high profile court cases around the country involving rape, murder and serious fraud have already made huge numbers over older age daters re-evaluate the way that they look for partners and are very much looking for a careful, safer, less risky way of finding potential new partners. So many have already started to migrate back to traditional dating and away from meeting people via very public and highly accessible dating websites, to utilise the skills, knowledge and experience of a Personal Matchmaker.

We very much advocate this and believe that all dating companies should be taking a more secure, carefully thought out approach to recruiting members, by checking out their clients as thoroughly as they can, prior to recommending them or introducing them to other members. Sadly because of the volume of new joiners, the lower costs (so little margin to spend on effective checking) and the fact that there is no compulsion, it most instances it doesn’t get done.

To be a member of the Dating Agency Association, member companies must perform background checks, which we believe leads to a cleaner data base, higher calibre members, safer dating and more successful introductions that lead to happy and effective longer term relationships.

Most of our member companies do cater for older age daters, these are Ultimate Attraction (professionals aged up to 59), Attractive Partners (aged up to 75 and with some flexibility), Searchmate (aged up to 75 and with some flexibility), with Avenues Dating actually specialising in older age groups at 50-75.

Website links are as follows:

Specialist in over 50’s dating 



Other agencies taking over 50’s




Contact the DAA